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Xiangzi Old Coarse Cloth: Jin Shan, Jin Mei, The First Line Of Environmental Protection

2012/5/4 7:13:00 12

Xiangzi Old Coarse ClothLi ShubinJin Shan Jin MeiBusiness Invitation

Recently, Xiangzi old coarse cloth New product launch and investment promotion will be held in Taiyuan, Shanxi. Li Shubin, chairman of Shanxi Xiangzi old coarse cloth Co., Ltd. About 300 people, including dealers, business people and journalists, attended the conference.


As we all know, 2011 is the opening year of the national "12th Five-Year" plan. In such a new development period, the convening of Xiangzi old coarse cloth new product conference not only increased the popularity of Xiangzi old coarse cloth, but also promoted the intangible cultural heritage of Shanxi Province, and also responded positively to the call of Yuan Chunqing, Secretary of the Shanxi provincial Party committee, to "strive to build green Shanxi, gasify Shanxi, purify Shanxi and healthy Shanxi" in the process of transformation and striding development, and strive to build resource-saving and environment-friendly enterprises, contributing to the accelerated transformation and development of Shanxi province.


 Xiangzi old coarse cloth


Xiangzi old coarse cloth press conference and cooperation forum scene


At the scene of the event, the reporter saw that the hand spinning wheel and the girl who stepped on the pedal were weaving not only a pair of beautiful picture volumes, but also a profound cultural atmosphere and the diligence and wisdom of the Chinese nation for thousands of years. As an excellent representative of this, Xiangzi old coarse cloth has been included in the list of intangible cultural heritage in Shanxi, making the old coarse cloth handmade, pure cotton texture, green environmental protection and natural products returning to nature better inherited and continued.


Chairman of Shanxi Xiangzi old coarse cloth Co., Ltd. Li Shu bin 接受中央电视台《创业天使》栏目的专访时他表示:襄子老粗布的核心理念是顺应转型山西综改区跨越大势,传承农耕文明精华;打造特色产业品牌,带动千家万户致富;用传世手工工艺打造全国最大的老粗布生产基地,打造粗布行业的第一品牌是我们襄子公司的最终目标;之所以要将老粗布一代代的传承和延续下去是因为老粗布具有机织布不可替代的优越性;从制作工艺上讲,老粗布无污染,绿色环保是绝对的原生态产品;从产品性能上讲,老粗布透气性好,富有弹性,柔然舒适,冬暖夏凉,且亲肤力强,还具有超强的吸汗作用,尤其适合老人和孩子使用,可谓是孝敬父母、关爱子女、馈赠亲友的佳品。 Therefore, the birth of Xiang Zi's coarse cloth is a combination of the spirit of the times advocating nature and longing for green. {page_break}


As a product without any industrial pollution, the birth of Xiangzi coarse cloth is not only greening Shanxi from slogans, but also its support for Shanxi's environmental protection business is reflected in the actual action. For example, Taihang Mountain's "face changing" project Xiangzi old coarse cloth played a decisive role.


 Xiangzi old coarse cloth


Xiangzi old coarse cloth new product show scene


At the beginning of its founding, Shanxi Xiangzi old coarse cloth Co., Ltd. served as the first environmental protection enterprise in Shanxi for many years. Jin Shan Jin Mei The first line of environmental protection. Mr. Li Shubin, chairman of Xiangzi old coarse cloth, has made it clear that he must resolutely "create the most environmentally-friendly, energy efficient and most original enterprise in Shanxi, never waste energy, never pollute the environment, and make innovations in the textile industry of Shanxi, so that the concept of pure manual and green environmental protection is deeply rooted in the hearts of the people". Li Shubin's words indicate that Xiangzi old coarse cloth should not only carry forward the traditional textile technology, but also advocate people's textile weaving when they advocate the theme of green environmental protection.


Since 2010, the project has been in line with the guideline of Shanxi's transformation and leapfrogging. It has been strongly supported by the local government. In 2011, the Xiangyuan county Party committee and county government invested 200 yuan in 200 million acres of production, R & D and exhibition hall. Because Xiangzi old coarse cloth caters to the market demand of low carbon, environmental protection and simplicity that people are pursuing nowadays, and because Xiangzi old coarse cloth insists on developing and producing the top quality products of coarse cloth from beginning to end, depending on the product quality as the purpose of life, Xiangzi old coarse cloth product is in short supply. In the process of transformation and upgrading, enterprises often encounter bottlenecks in the development of capital, talent, management, new products and brand building. If enterprises want to successfully surmount these bottlenecks, they need not only to break through the innovation of technology, technology and products, but also to achieve breakthroughs through innovation in management, business mode and business philosophy.

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