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Which Pavilion Is The Highlight Of CHIC2016 Spring Exhibition?

2016/3/19 9:19:00 90

CHIC2016 Spring ExhibitionCHIC2016Taiping Bird MenswearKM Men'S WearSemir Costumes

CHIC2016 spring exhibition ended yesterday. At that time, some people would ask which exhibition area is the most attractive. Xiaobian, from the world exhibition area, learned that from the featured exhibits to the elaborate layout, they all revealed the fashion taste, which was indeed a pity.

This year, the number of fashion men's wear brands has exceeded the previous ones, including the Pacific bird Menswear, KM Mens, magic fighters, bikah, Nine Way, set box, Nicole&Nathan, Semir's GSON and other brands.

Reporters feel that "fashion" has become the most frequently cited word by many exhibitors, which means that brands are increasingly concerned about the changing needs of the market, and the fashion upgrading of brands has become the focus.

Among a lot of casual wear, Semir clothing's brand influence and scale can not be ignored.

Now, under the trend of changing consumer demand, Semir apparel has actively innovating business models, optimizing its business practices, bringing its GSON brand to the CHIC2016 spring exhibition with its brand new image and brand upgrading.

As a clothing brand that has led the times,

Semir

The impression of positioning leisure and quality parity is deeply rooted in the hearts of the people.

In the face of ever increasing demand, Semir clothing has never ceased to practice itself. Le Jun, executive deputy general manager of Zhejiang Semir fashion Limited by Share Ltd, said, "since 2014, Semir has been carrying out a comprehensive upgrading of its brand, upgrading from casual dress to fashion, quality and cost-effective."

It is understood that this appearance in the CHIC2016 spring exhibition, Semir costumes display 2016 spring and summer clothing new products, including the "marine indigo series, black and white city series, South America beach series, Doraemon series" four main push products.

"In the Internet age, consumers choose more clothing categories, while Semir apparel is constantly strengthening research on consumer shopping habits and preferences, thus optimizing and upgrading product design and marketing strategies.

Following the unanimous recognition of the 10 generation of new images launched in 2015, this year's new series hopes to bring people a refreshing feeling through the exhibition.

Le Jun said.

He stressed that spring products in 2016

Semir

While paying attention to quality, we should pay more attention to the improvement of the product's fashion.

In addition to the traditional strong vitality series, the urban series also has a colorful performance.

The establishment of these two styles is rooted in the brand's in-depth exploration of the results of consumer research and the brand new positioning after brand upgrading.

Indeed, over the past few years, Semir apparel has been concentrating on reform and innovation, upgrading its image in the terminal, product quality and fashion.

In this CHIC2016 spring exhibition, Semir costumes not only bring new fashion products, but also advocate the idea of one-stop shopping for brands, and provide more diversified development plans for brand agents and partners.

Semir apparel is not only in the "

Channel is king

"To" product is king "pformation summed up the development of the operation, but also in the pformation of flexible supply chain has achieved results.

Le Jun believes that "Semir has achieved high-quality and efficient enterprise operation mode by continuously optimizing the industrial chain structure, technological pformation and quality improvement.

On the basis of style and fashion, Semir's product quality is improving every season.

Through the update iteration of one season, we have achieved some results.

We will participate in the CHIC exhibition. We also hope to promote the promotion of Semir's brand image through the exhibition platform.

Whether for product design or brand promotion mode, exhibitors have made a very careful and careful planning.

As one of the exhibitors, the head of 100km trend brand collection store of Shanghai Jiaji company, the brand with fashionable and individualized design style is favored by the market. Therefore, it has represented the clothing, shoes and bags of foreign brands such as 100KM&PF, PUCCA, Moky Muky, Smiley and so on, hoping to provide more choices for the domestic market.

Reporters feel that

Fashion upgrades

Has become an important work in brand development.

Many fashion brands are working hard to create fashionable products with their own characteristics and services that are impressive to consumers.

CHIC is also trying to help these brands to find ways that are more in line with their development and boost the brand to a better development path.


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