Andrew&Nbsp; Marc Landing In China &Nbsp; Interpretation Of American Fashion And Luxury

In September 5, 2011, G-III Apparel Group, an American listed company, announced that Andrew Marc (Andrew mark), the world's top leather brand that interprets "sexy, rough and real", has officially landed on the mainland market since then.

Andrew Marc (Andrew Mark) was born in New York in 1981 and is most respected. Classic One of the clothing brands. As the classic clothing brand of the United States, Andrew Marc (Andrew mark) has become an essential item in the wardrobe of Hollywood stars in the United States. Its fashionable and exquisite workmanship, coat, sweater, leather bag and accessories are praised and loved by the American city elite. While occupying high-end market in the US market, Andrew Marc (Andrew mark) in Italy Bulgaria made use of the top fabrics of Turkey to make ready-made garments, produced a fur coat in accordance with local conditions, and brought many revolutions in the innovation of leather fabric technology. Among them, wax feeling style, leather making, old coating, leather coating, leather oxidation, organic dyeing and garment washing technology had great influence on the whole leather market.

\Andrew Marc (Andrew MARC) is stylish without losing weight, paying attention to details, highlighting quality, steady introverted temperament and inadvertently showing the ultimate pursuit of business taste. At the same time, the designer has custom-made the clothing style that is more in line with the Chinese Elite's aesthetic habits in the Chinese market.

Its brand Marc New York is more inclined to dress style of young people. Its purpose is to interpret the essence of the brand with consistent quality and basic brand concept. This is in line with the current young people's anti secular stereotypes, self expression emphasizing individuality, pursuit of free life and concern for self perfection and self-development.

Among the many star fans of Andrew Marc (Andrew mark), Hollywood stars dress in their own way. They never dress up to please people, so they dress very well. Comfortable Casual, and usually somewhat "unruly". This is because their hearts yearn for a free and easy way of life. For example, "kill Bill" named Quentin Tarantino, the famous actor Gabriel Union in the Jedi war police, and in the movie "24 hours of danger", Andrew Marc (Andrew mark) fur clothing is throughout the whole movie.

Today, the department stores in the United States, Bruin, DELL, Sax, Fifth Avenue, Neman Marcus, Nord and Nord can find this brand, while the international fashion pioneer Women s Wear Daily, for example, "W" and "fashion bazaar", fashion magazines such as celebrity gossip news magazine, US Weekly, will also track new products and publicity photos.

In China, and others international The brand difference is that Andrew Marc (Andrew MARC) has not set up shop in the top shopping malls in China. Instead, it is the first to enter the e-commerce market - Taobao mall, and to launch the 2011 Miss Universe China champion Luo Zilin as a model, to synchronize the top American fashion with Oriental women, and create a luxury shopping experience for consumers.

In the Taobao mall of Andrew Marc (Andrew mark), consumers will find all kinds of surprises. The trend of the season is completely synchronized with that of Fifth Avenue in New York. In the various fields of the fashion industry, the most popular clothing accessories in the United States, such as garments, travel bags, handbags, belts, glasses, etc., are all available, and a large number of Hollywood stars can also be found here. At the same time, during the opening period, China will jointly launch Andrew Marc (Andrew mark) New York to launch new products for the new season. China User experience American fur culture.

Not only that, Andrew Marc (Andrew MARC) broke the sales rules for seasonal merchandise during the event, but some of the products were down to 50 percent off. Shopping also gives a classic lady's makeup bag with classic carved designs. The imported leather sheepskin is used to highlight the touch of leather. The unique leather technology makes the product express an American sense of simplicity.

After landing in China, Andrew Marc will bring a distinctive lifestyle and a unique attitude towards life to more Chinese consumers, so that consumers can experience American fashion and comfort with the most concise design and style.